18 Mar 2019

Сontent marketing spend will double by 2020. Why does it matter?

Yahoo reported that next year marketers will be investing twice as much into content marketing as they did before. This meant that, in Europe alone, people will spend at least €2M on quality promotional content in 2020. Why is content marketing on the rise? it’s an established way to educate, entertain and promote it’s not […]

05 Mar 2019

Marketing framework mixture of social advertising and email marketing

Advertising is surprisingly similar to building a house. You need to plan thoroughly, make sure all your efforts work well together and, of course, use a proper tool for each task you complete. Yet, when it comes to real-life advertising strategy for a business, many people seem to be overusing one tool because they know […]