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Product MarketingSaaS

Accomplish Growth Opportunities by Focusing on Customer Acquisition Cost

The eternal question of any software company is always: How to achieve the customers' growth in the most effective way? The answer is not about…
Black 87
Black 87March 5, 2020
MVPProduct MarketingUX

Kick-Start Your Project and Get Noticed Finding a Minimum Viable Connection

Go-to-market strategies are essentially built on influence. The more attractive your brand is for your customers, the better the profitable results you would receive. Once…
Black 87
Black 87December 12, 2019
remote-copywriterContent Marketing

Content Is The King, Or Is Human-to-Human Already The B2B Key Point?

Making good catchy content makes more sense than ever nowadays. Creating consistent, effective online content, writing product descriptions for e-commerce and managing the company’s blog…
Black 87
Black 87November 1, 2019
Product Marketing

Minimal Delightful Product: A Way to Create Desirable, Marketable and Lovable Goods

The main goal of every entrepreneur is to build a successful product that will be useful and enjoyable for customers, attract a potential audience, and…
Black 87
Black 87September 4, 2019
IdentityUX

A Step Into Your Customer’s Shoes: Creating the Exceptional UX

If you want to create a holistic view of your consumer’s experience, use the Customer Journey Map. It is a combination of storytelling and visualization of user…
Black 87
Black 87August 19, 2019
Content MarketingDigital MarketingE-Mail Marketing

Trust Strategy: How To Achieve Customer’s Loyalty

No brand can force buyers to trust it. When the questions “should I choose a brand I have doubts about, or choose a brand I…
Black 87
Black 87July 30, 2019
Digital Marketing

Rebranding Strategies: The Key Sequence for The Success of Your Brand

Your brand is your identity, story, and reputation. It distinguishes you from other companies, provides employee loyalty and attracts a target audience. Sometimes you need…
Black 87
Black 87June 26, 2019
get_personalizationContent MarketingE-Mail Marketing

Get personalization, or How to use customers data wisely

One of the strongest weapons to get somebody's heart is to pay further attention to their personality. That rule works everywhere, especially with the customers…
Black 87
Black 87June 10, 2019
technology-makes-content-betterContent Marketing

Technology makes your content better

If you want to tell people about your product, you need to market it. There are tons of different marketing techniques, but, no matter which…
Black 87
Black 87April 30, 2019
Content MarketingDigital Marketing

Generate, analyze and delegate: Future of marketing

The past 10-15 years brought a rapid change in availability and accessibility of information of all sorts - everything we need can now be found…
Black 87
Black 87April 15, 2019
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