19 Aug 2019

A Step Into Your Customer’s Shoes: Creating the Exceptional UX

If you want to create a holistic view of your consumer’s experience, use the Customer Journey Map. It is a combination of storytelling and visualization of user needs. These elements are two powerful toolkits that will help your team to focus directly on human behavior factors such as thoughts, actions, and emotions that are more […]

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30 Jul 2019

Trust Strategy: How To Achieve Customer’s Loyalty

No brand can force buyers to trust it. When the questions “should I choose a brand I have doubts about, or choose a brand I know is safe?” arises, consumers would prefer to select the last option. As a result, you must strategically plan how to introduce your brand to your target audience to reduce […]

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10 Jun 2019

Get personalization, or How to use customers data wisely

One of the strongest weapons to get somebody’s heart is to pay further attention to their personality. That rule works everywhere, especially with the customers in your business, according to a daily publication at MarketingLand. You should give your subscriber or client a sense of care about his needs from your side. That is why […]

15 Apr 2019

Generate, analyze and delegate: Future of marketing

The past 10-15 years brought a rapid change in availability and accessibility of information of all sorts – everything we need can now be found in a matter of a few seconds. Most services are just a few taps away. If we are looking for some product, it can be discovered, compared to others and […]